The Sports Business Journal reports that the UFC’s recent sponsorship deal with Aurora Cannabis is for 5 years and $15 million per. The report is based on a source obtained through the SBJ. CBD products are formulated from the non-psychoactive chemical in marijuana plants. Nate Diaz was seen at his last post-fight with a vape […]
PBC on FS1 Saturday night draws 208,000 viewers
PBC on FS1 Saturday night drew 208,000 viewers. The prelims which aired prior to the main card drew 167,000 viewers. The main card featured Austin Trout going up against Terrell Gausha. The two fought to a majority draw. The prelims began at 7:14pm ET due to an overrun. The main card started at 8:00pm ET […]
Top Rank Boxing draws 556,000 viewers Saturday night
Top Rank Boxing on ESPN drew 556,000 viewers on Saturday night. The main event saw an upset as Jamel Herring defeated Masayuki Ito to win the WBO junior heavyweight title in Kissimmee, Florida. The event aired Saturday night at 10pm and featured the matchup of the former Marine taking the title from Ito. The event […]
Yoel Romero just received a huge judgment. Will he ever see it?
Yoel Romero obtained a judgment against supplement maker Goldstar in state court in New Jersey. At a hearing to determine damages, the Court issued an order granting him damages totaling $27 million. Of course, the issue will be collecting on the amount. Romero was suspended by the UFC for violating the UFC Anti-Doping Policy and […]
Could the UFC be a publicly traded company?
With Endeavor filing paperwork to go public in the not too distant future, the UFC’s future became inextricably tied to its parent company. Then again, it may be looking at its own IPO as well. Embedded in the lengthy S-1 documents which details the finances of the soon-to-be publicly traded company on the New York […]