Prior to Israel Adesanya’s return to the Octagon on March 6th, a potential trademark issue is percolating between his gym, City Kickboxing and New Zealand Rugby over a silver fern logo on the City’s uniforms. According to a report from ESPN, the UFC was contacted by New Zealand Rugby about the use of the silver […]
Broner’s return on Showtime peaks at 304K viewers
Adrien Broner returned to boxing on Saturday night on Showtime and the ratings were impacted by ESPN’s Top Rank telecast. Broner defeated Jovanie Santiago on Saturday night from the Mohegan Sun Arena in Uncasville, Connecticut. The peak of the three-fight telecast drew 304,000 viewers during the Broner fight. The fight drew an average audience of […]
UFC signs media deal in China
Sportico reports that’s the UFC has inked a media rights deal in China valued in the ‘high eight figures.’ The deal expands the company’s footprint in the country and has the potential for further financial growth. The UFC entered into a 5-year partnership with Chinese digital media company Migu. Previously, the UFC signed a 6-year […]
ONE Championship contemplates U.S. SPAC
Bloomberg reports that One Championship is working with Goldman Sachs and Credit Suisse in seeking a listing in the U.S. via a special purpose acquisition company (SPAC). One Championship, which is based in Singapore, has wanted to make inroads into the U.S. for some time now. It has aired telecasts on TNT although with no […]
Top Rank Boxing draws 771K for Berchelt/Valdez
Top Rank Boxing on Saturday night drew 771,000 viewers according to Nielsen via ShowBuzz Daily. The telecast featured Miguel Berchelt taking on Oscar Valdez. In an upset Valdez knocked out Berchelt to win the WBC super featherweight title. Valdez took out the previously undefeated Berchelt in the 10th round of their 12th round matchup. The […]