ESPN reports that the UFC has signed a deal with Cryptocurrency platform Crypto.com to be the “Official Fight Kit Partner” of the company. Although terms of the deal were not disclosed publicly, it is said by people familiar with the partnership that it’s worth $175 million over 10 years. The multiyear deal will give Crypto.com […]
Gaethje-Chiesa video kicks off Jose Cuervo-UFC deal
Jose Cuervo is now the Official Tequila of the UFC. The announcement comes in conjunction with a video featuring Justin Gaethje and Michael Chiesa with the hashtag #CuervoInYour Corner. Gaethje and Chiesa bring their intensity to a square off at a house party. Both fighters released the video on their social media Tuesday. Watch me […]
ATT gets into NIL space
American Top Team will be offering Name, Image, Likeness contracts to every University of Miami scholarship football player according to the Sports Business Journal and Gary Ferman of Canesport.com. At the beginning of the month, college student athletes were allowed to solicit their Name, Image and Likeness for monetary compensation. Previously, this was forbidden by […]
Show Money: UFC Antitrust Update, Interim UFC HW title and the Pacquiao lawsuit
Payouts from PBC Showtime card – Colbert-Nyambayar
Dan Rafael obtained the contract purses from the California State Athletic Commission for Saturday’s PBC Showtime card. Chris Colbert: $150,000 Tugstsogt Nyambayar: $75,000 Michel Rivera: $20,000 Jon Fernandez: $10,000 Daniel Garcia: $3,500 Gabe Sandoval: $2,000 Angel Alejandro: $8,000 Rudy Ochoa: $7,500 Shon Mondragon: $6,000 Jose Perez: $6,000 Gabriela Fundora: $2,000 Indeya Smith: $2,000 Rajon Chance: […]