MMA Junkie reports that this weekend’s Strikeforce event in Portland, Oregon received a Showtime ratings average of 420,000 viewers. The numbers pale in comparison to other Strikeforce on Showtime events but is decent considering the lack of promotion for the card. Via MMA Junkie: Strikeforce’s previous three events in 2012 averaged 426,000 viewers. The season […]
Australia’s Foxtel enters into TV deal with the UFC
Fox Sports Australia reports that the UFC and Australian pay-television company Foxtel have entered into a two year agreement to air UFC content on its brethren of networks. Via Fox Sports: Foxtel will be the only place on Australian television to see LIVE fights and the most popular shows from the Ultimate Fighting Championship (UFC) […]
RYU opens training facility, Flagship store in Vegas
UFC official clothing sponsor RYU announced that it has opened an athletic training facility, the House of RYU, in Las Vegas, Nevada. It will offer fitness and training programs for athletes and MMA practitioners of all levels. Via RYU press release: The House of RYU will offer fitness and training programs for athletes and MMA […]
Survey confirms UFC fans social media savvy
The Sports Business Journal commissioned a survey which looked at social media trends in sports. The survey confirmed, among other findings, that younger fans, like those in MMA, are the most engaged users of social media. There were approximately 500 respondents to the survey who use social media to follow college basketball or football, MLB, […]
Nelson and Carwin named TUF coaches
The UFC announced that Shane Carwin and Roy Nelson would be the next coaches for The Ultimate Fighter on FX. It’s expected that these two will fight at the end of the season. Via UFC press release: UFC President Dana White said: “This is going to be a very interesting dynamic between these two heavyweights. […]