AdAge.com reports that WWE wrestler Jon Cena will be involved in a Fruity and Cocoa Pebbles promotion in which Cena will grace the boxes of 4 million boxes. Cena’s presence will grace the cover of the kid’s cereal. Cena famously (or infamously) received the nickname of “Fruity Pebbles” from The Rock during the leadup to […]
PPV issues hurt Invicta FC
MMA Junkie reports on the botched Internet PPV plans of Invicta FC this past weekend. It was the organization’s first attempt at PPV and many attempting to watch the iPPV were unable to view it after paying. The organization used USTREAM, an online live streaming platform, on Saturday night. Unfortunately, people had problems. Via MMA […]
White talks social media and drops news at conference
Dana White was a featured speaker at the BusinessNext Conference in Las Vegas this morning. White made two newsworthy announcements including a deal with Monster Headphones and the acquisition of LA Boxing. White covered the full gamut of his business as it related to social media. As always, White was frank, honest and admitted half-jokingly […]
Cormier signs with Cage Fighter
Strikeforce Heavyweight Daniel Cormier, has signed with the Cage Fighter Athletic Brand. The surprising winner of the Strikeforce Heavyweight Grand Prix, Cormier should have a shirt, shorts and banner representing the brand on Saturday night. Undefeated in MMA, the former Olympic wrestler was sponsored by Cage Fighter in 2008. According to the Cage Fighter web […]
UFC Primetime for Rousey-Carmouche
MMA Junkie reports that the next UFC Primetime series will feature Ronda Rousey and Liz Carmouche in leadup to UFC 157. The three part series will commence February 8th on Fuel TV. Via MMA Junkie: Following the Friday-night debuts (which also include Feb. 15 and Feb. 22), FX reairs “UFC Primetime: Rousey vs. Carmouche” the […]