MMA Payout has learned from a Nielsen source that last night’s third episode of TUF on FS1 scored an average viewership of 433,000 which marks the lowest live viewership for the show this season. In the fight of the show, Jessica Penne defeated Lisa Ellis with a rear-naked choke. TUF 20 on FS1 Episode 1 […]
Canelo Alvarez signs deal with HBO
Boxer Canelo Alvarez has signed a muli-fight deal with HBO which will begin on December 6th or December 13th on the network. The deal is a major move in the world of boxing as Alvarez, considered the future of boxing, and a Golden Boy promoted fighter has joined the network dominated by fighters promoted by […]
TUF 20 Episode 2 Live +3 increases viewership 65%
MMA Payout has learned that the second episode of TUF 20 last week on FS1 received an increase of 65% to 946,000 viewers. This reflects a bump of 372,000 viewers.. The Live + 3 viewership average (excluding Ep 1’s Fox re-air) is slightly over 888,000 viewers and the live viewership average is 555,000 viewers. Payout […]
Bellator 125 Live +3 = 796K; peak at 1.25M
MMA Payout has learned that Bellator 125’s adjusted viewership rating for this past Friday’s event drew the initial rating up 54,000 to a Live plus 3 rating of 796,000 viewers. The peak rating went up as well to 1.25M viewers. Payout Perspective: Through three events of Season 11, we see that the average viewership has […]
Jones states he lost Nike sponsorship due to Cormier brawl
UFC light heavyweight champion Jon Jones stated that he lost his sponsorship with Nike due to his August 4th brawl with Daniel Cormier. Jones revealed this information during Tuesday’s Nevada State Athletic Commission hearing. Jones expressed remorse for his role in the fight and indicated he lost his Nike sponsorship as a result of the […]