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Jason Cruz

UFC 196 trending to be biggest PPV ever

March 11, 2016 by Jason Cruz 48 Comments

The UFC has indicated that UFC 196 is trending to be the biggest PPV in the company’s history according to a press release sent out by the promotion. UFC 196 had the highest digital PPV sales of all-time in addition to a record 4.9 million viewers for the UFC’s Embedded series. Dana White has claimed […]

Filed Under: pay-per-view, PPV History, UFC

Bellator 151 DVR+3 numbers reflect peak viewership of 1.1M

March 10, 2016 by Jason Cruz 5 Comments

Bellator 151 drew 838,000 viewers on Spike TV last Friday in DVR +3 adjusted viewership numbers.  The show peaked with 1.1 million viewers during the Darrion Caldwell-Joe Warren fight. The Caldwell-Warren fight averaged 861,000 viewers.  The event averaged 768,000 viewers in overnight viewership. Bellator live events in 2016 are averaging 1.2 million viewers thanks to […]

Filed Under: Bellator, Bellator MMA, DVR+3, ratings, Spike, TV

Showtime Boxing Special Edition (03.05.16) draws just 311,000 viewers

March 10, 2016 by Jason Cruz 9 Comments

A Showtime Boxing Special Edition on Saturday night drew an event high of 311,000 Showtime subscribers on Saturday night with the main event being Julian Williams defeating Marcello Matano in a middleweight bout. The Williams-Matano bout drew just 125,000 viewers in the 18-49 demo per Sports TV Ratings.  The event high occurred between 11:50pm-12:19am ET. […]

Filed Under: ratings, Showtime

Rousey signs deal with Fanatics

March 10, 2016 by Jason Cruz 4 Comments

Ronda Rousey has signed an exclusive multi-year memorabilia agreement with Fanatics, Inc.  In signing the agreement, Fanatics will be the only distributor of authentic Ronda Rousey signed memorabilia. Fans will be able to obtain Rousey collectible on the Fanatics web site or the UFC store site.  Rousey joins the likes of Conor McGregor, Steph Curry […]

Filed Under: sponsorships, UFC

White blames Holm’s manager for taking Tate fight

March 9, 2016 by Jason Cruz 14 Comments

Dana White is blaming Holly Holm’s manager for her loss at UFC 196 this past Saturday according to an ESPN report.  White blames Holm’s manager Lenny Fresquez for pushing Holm to take a fight prior to a rematch with Ronda Rousey. Prior to the UFC 196, White admitted that he did not like the matchup […]

Filed Under: UFC

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