If you were watching the UFC weigh-ins this morning you saw the TKO’s latest sponsor, Superfile in front of the scale. It is the latest venture with a company that will span over the WWE and UFC.
Superfile will be the Official File Sharing Partner of the UFC. The company is announced as the Presenting Sponsor for next month’s UFC 329 event featuring the return of Conor McGregor as he takes on Max Holloway.
From the UFC press release:
Among its on-air features, SuperFile will serve as the Presenting Partner of the Super Replay, a custom feature highlighting some of the most memorable moments from the night, as well as Keys to Victory, a broadcast feature highlighting the tactics and strategies that will be critical for an athlete to secure a win.
The company is based out of Chicago, Illinois and is founded by Shane Valdez. Notably, Valdez earned his college degree from UNLV and worked in Vegas for several years.
In addition to its splashy partnership with TKO, Superfile has a deal with Trackhouse Racing.
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