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White announces plan to “tell the story of America” at UFC at The White House

June 4, 2026 by Jason Cruz Leave a Comment

Similar to UFC Noche at the Sphere in 2024, Dana White tells the Hollywood Reporter says that it will “tell the story of America” in between fights at the UFC White House event. I’m afraid to know.

Dana’s “Love letter to Mexican combat sports” at the Sphere included artistic interpretations in between fights.

The Hollywood Reporter reported that the “Claw,” the rigging that will be overhead of the Octagon was made in Belgium, shipped to Philadelphia and put on a truck to D.C.

The article glazes TKO and White for admitting that it is not making any money, and in fact losing money. And, despite the fact that it has sponsorships from Crypto.com, Monster Energy and Ram trucks it will still be in the red on this event. What is touched on briefly is that the UFC (and TKO) will be receiving an abundance of press for this event. Even though White has consistently indicated that it is not political. Yet, many influential politicians will be in attendance and the administration are (essentially) selling the opportunity to be at the event.

Also, we don’t know anything about the contractors that are doing this work. Government employees? Private company? If private, who owns it?

As far as the storytelling aspect of the event, one would suspect that it will be based on a Euro-centric version of the United States. I doubt that on Donald Trump’s birthday anyone veers away from the script.

Filed Under: Dana White, UFC, White House

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