UFC 318 PPV Prelims topped the A18-49 demo on Saturday night gaining a 0.39 share (~516K-~530K viewers) of the vaunted youth demo per Programming Insider. It was better than the WNBA All-Star Game which aired that night on ABC.
However, the WNBA All-Star game drew better in the A25-54 category drawing a .50 share (~611K viewers). UFC PPV Prelims on ESPN was second with 0.43 (~525K-~537K viewers).
The UFC PPV Prelims on ESPN 2 was 6th overall in the A18-49 demo with 0.21 rating (~275K). The telecast on ESPN2 aired the first 19 minutes of the PPV Prelims due to an overrun on ESPN.
Overall, the UFC PPV Prelims on ESPN drew 977K viewers with a household rating of 0.46.
Reported UFC PPVS 2025 (overall ratings)
UFC 312 PPV Prelims: 881K viewers
UFC 313 PPV Prelims: 1.194M viewers
UFC 314 PPV Prelims: 1.028M viewers
UFC 315 PPV Prelims: 685,000 viewers
UFC 316 PPV Prelims: 1.1M viewers
UFC 318 PPV Prelims: 997,000 viewers
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