Jon Jones announced via his Twitter that Nike will film an MMA commercial which presumably stars Jones. The news comes after it was announced this week Anderson Silva’s global sponsorship with Nike.
According to Jones’ twitter, Nike filmed scenes for the commercial in and around Albuquerque, New Mexico.
As for Silva, his manager Ed Soares stated that Silva’s sponsorship with Nike has gone from an exclusive Brazil sponsorship to a global sponsorship. This is big news for The Spider as he fights next month.
Payout Perspective:
Its obvious that the commercial will at least feature Jones and Silva. The news of a Nike commercial is good news for the UFC as two of its biggest stars are now sponsored by the Swoosh. This a blue chip sponsor that the UFC needs to grow and attract more mainstream sponsors. We will see how Nike presents MMA in its commercial and how active it will become in the UFC.
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