In promotion of the UFC’s third appearance on Fox, Zuffa fighters rang the NASDAQ bell earlier this week in New York’s Times Square. Jon Jones, Frankie Edgar and Strikeforce’s Ronda Rousey were on hand as well as UFC on Fox anchor Curt Menefee. Photo via UFC press release Payout Perspective: This has been the only […]
Archives for May 2012
Vice Media introduces UFC online channel this fall
Variety reports that digital company Vice Media plans a UFC channel to its offerings starting in September 2012. The UFC online channel will be dedicated to the culture of MMA. Via Variety: The network’s lineup includes “Body Shop,” exploring the science of fighting; adventure-travel show “The Coming of Man” documenting fighters as they experience traditional […]
UFC left off of ESPN salary list for lack of information
Earlier this week, ESPN released its list of highest paid athletes in sports. Notably, the list left off the sport of MMA and specifically the UFC due to the fact that it could not confirm salary data. MMA Fighting wrote that Dana White is right and wrong with not releasing fighter salary data. It states […]
Apex Sports Agency Acquires One Fighting Championship North American Brand Rights
Apex Sports Agency (ASA) today announced that a partnership with top Asian fight organization ONE Fighting Championship (ONE FC) has been agreed to. With this pact, ASA will now exclusively handle all North American sponsorship and media negotiations for ONE FC. ONE FC is one of the world’s largest mixed martial arts (MMA) promotions. They […]
Golden Boy sets record highs for Mayweather-Cotto
The Sports Business Journal reports on Golden Boy’s haul of blue chip sponsors for this Saturday’s Mayweather-Cotto fight. Corona, not Tecate, will have the center of the ring as the beer sponsor recently signed with Golden Boy. In addition to the new beer sponsor, “AT&T, DeWalt, O’Reilly Auto Parts, History Channel and the Mexican state […]