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Archives for August 2011

Authentic Brands Group sends cease and desist to nonprofit

August 25, 2011 by Jason Cruz 2 Comments

Authentic Brand Group (ABG) recently sent a cease and desist notice to nonprofit Tap Out Cancer for use of the “TapouT” trademark. As a result, the small nonprofit must rename itself. According to its web site, Tap out Cancer is a nonprofit which raises awareness through the Brazilian Ji Jitsu community. It raises money “[t]hrough merchandise […]

Filed Under: legal, Public Relations, Tapout

White-Arum beef about competition Nov. 12th

August 24, 2011 by Jason Cruz 5 Comments

Boxing promoter Bob Arum is not concerned about competition from the UFC on November 12th when his fighter, Manny Pacquiao fights Juan Manuel Marquez. Arum told ESPN that less than 5% of the UFC audience crosses over and that he’d be more concerned with competition if Fox aired a movie opposite the fights. Arum believed […]

Filed Under: boxing, Top Rank, UFC

Strikeforce Challengers 18 – 71% comped tickets

August 24, 2011 by Jason Cruz 1 Comment

MMA Junkie reports that Strikeforce Challengers 18 which took place August 18th drew 1,890 fans for a total gate of $53,670. Via MMA Junkie: Of the 1,890 total attendees, 1,341 tickets (71 percent) were issued complimentary. With 549 paid tickets, the gate produced a $97.76 average ticket price. Payout Perspective: The numbers are in line […]

Filed Under: gate, Strikeforce

Bellator 48: 226,000 viewers

August 23, 2011 by Jason Cruz Leave a Comment

MMA Junkie reports that Bellator 48 held this past Saturday scored an average of 226,000 viewers on MTV2. The replay garnered 114,000 viewers. Via MMA Junkie: Of Bellator’s 14 MTV2-televised events, Bellator 48’s ratings rank fifth. Overall, the three monthly “Summer Series” events averaged 242,000 viewers. Season four, which took place earlier this year, averaged […]

Filed Under: Bellator, ratings

Southern California promotion launches Fight Club OC TV

August 22, 2011 by Jason Cruz Leave a Comment

Southern California promotion Fight Club OC is offering its fights online for $4.99. The local promotion’s success has given itself a reason to try to expand to a broader audience. Fight Club OC offers monthly boxing and MMA bouts in a small, but well-attended venue in Costa Mesa, California. Via Fight Club OC: “After just […]

Filed Under: new media, Roy Englebrecht

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