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Archives for April 2011

TUF 13 Ratings for Episode 2: 1.2 million viewers

April 7, 2011 by Jason Cruz 10 Comments

MMA Payout has confirmed that the ratings for The Ultimate Fighter 13, Episode 2 drew 1.2 million viewers. The show pulled a 1.0 overall household rating and 1.13 with M18-49 and 1.4 in M18-34. The show featured a decent second elimination match. It also had contestant Keon Caldwell voluntarily leave the show (and basically end […]

Filed Under: ratings, TUF, TV, UFC

Wenk leaves UFC to start own firm, rep Jones, Evans

April 7, 2011 by Jason Cruz 1 Comment

Former UFC PR head, Jennifer Wenk, has opened her own PR firm and in conjunction with MMA sports agency Authentic Sports Management will represent the likes of Jon Jones and Rashard Evans. Wenk spent the last six years in charge of Public Relations for the UFC. Via Authentic Sports Management press release: “I am honored […]

Filed Under: Featured, Public Relations, UFC

XBox to release UFC Personal Trainer for Kinect

April 7, 2011 by Jason Cruz Leave a Comment

XBox announced via twitter that it will release the UFC Personal Trainer game for the Kinect system. Coming this June, the game will take people through a full body controller-free workout via the Kinect. Video game maker THQ developed the UFC Personal Trainer. The game will be released June 21, 2011 and have a price […]

Filed Under: UFC, video games

Tough Enough ratings: 3.3 million viewers

April 6, 2011 by Jason Cruz 3 Comments

WWE’s Monday night debut of its resurrected reality show, Tough Enough, received a huge audience of 3.3 million viewers. The reality show featuring Stone Cold Steve Austin has 14 individuals competing for a WWE contract. Via Zap2it.com: WWE TOUGH ENOUGH is #2 new reality series premiere of the year on cable in P18-49 and P18-34. […]

Filed Under: pro wrestling, ratings, TUF, TV, UFC, Uncategorized

Bud Light renews sponsorship deal with UFC

April 6, 2011 by Jason Cruz 2 Comments

The UFC announced that beer sponsor Bud Light has renewed its sponsorship with the UFC to remain the official beer of the UFC. The multi-year agreement will keep Bud Light in the center of the Octagon at UFC events. Via UFC press release: Bud Light’s sponsorship renewal with Zuffa, LLC, owner of the UFC brand, […]

Filed Under: Featured, marketing, sponsorships, UFC

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