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Archives for April 2010

THQ Announces Demo Fighters

April 6, 2010 by Kelsey Philpott 2 Comments

According to THQ’s UFC Undisputed Blog, the demo for UFC Undisputed 2010 will feature four playable fighters from the main events of the UFC’s two major shows in May. Hey Undisputed Community,   Because so many of you have been asking for it, we wanted to give you a quick update on the demo.   […]

Filed Under: marketing, UFC, video games

Exclusive: Latest Strikeforce Nashville 4/17 CBS Promos & Event Website (4/5/10) :

April 5, 2010 by MMAPayout Moderator 8 Comments

CBS and Strikeforce have released new promos for the Strikeforce Nashville event taking place on April 17th.  The footage for this promo is the ad spot being aired during the NCAA March Madness tournament, introducing Dan Henderson, Jake Shields, Gilbert Melendez, Shinya Aoki, and Gegard Mousasi to the CBS audience. Strikeforce has released a ticket […]

Filed Under: marketing, Strikeforce, TV

UFC Theater Partnership Pays Dividends

April 5, 2010 by Kelsey Philpott 7 Comments

UFC 111 marked the debut of the organization on the big screen as it partnered with NCM Fathom to broadcast the PPV live and in high definition across 309 theaters in the United States. We won’t receive any word on the success of the in-theater event for at least another week, but MMAPayout.com has learned […]

Filed Under: marketing, media, UFC

Integrated Marketing: Building the Next UFC 100

April 5, 2010 by Kelsey Philpott 6 Comments

UFC 100 remains the most successful event in UFC history. The show sold over 1.62 million buys in North America and did a live gate of $5.1 million in the middle of what many financial pundits described as the worst recession in twenty years. Impressive, indeed. However, since the Summer of 2009, the UFC hasn’t come […]

Filed Under: booking, Featured, gate, marketing, media, opinion and analysis, pay-per-view, TV, video games

St-Pierre: The Armour of Invincibility

April 2, 2010 by Kelsey Philpott 3 Comments

MMAPayout.com has, in the past, featured fan-made promotional videos and highlight reels of certain fighters or events to demonstrate the skills and expertise that the MMA fan base possesses. This latest clip by KaHL-One is perhaps the best yet: Payout Perspective: The video might be a little too long for the average attention span of […]

Filed Under: new media, UFC

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