A recent study published by Scarborough Sports Marketing reveals some additional insight into what we already know about the MMA demographic: MMA Fans are Avid Technology, Automotive and Retail Consumers http://www.scarboroughsportsmarketing.com/ NEW YORK, Nov. 23 /PRNewswire/ — Mixed Martial Arts (MMA), a sport combining boxing and martial arts, is attracting young, well-established, high-tech consumers, […]
Archives for November 2009
UFC 106 Prelims on Spike
The UFC 106 Prelims on SpikeTV drew an average 1.3 million viewers last Saturday for a household rating of 1.0. It also delivered more in the key demographics than college football on the same night: “UFC 106 Prelims” on Spike TV delivered 1.3 million viewers and a 1.0 household rating on Saturday, November 21 (9:00-10:00pm […]
White on WEC, Injuries, McMahon, and Carano
The UFC/Spike Announce Kimbo for TUF 10 Finale
The UFC and Spike TV have officially announced that Kimbo Slice will be fighting on the TUF 10 Finale, but have yet to reveal his opponent. New York, NY, November 23, 2009 – Kimbo Slice, the wildly popular mixed martial arts heavyweight and member of the cast of “The Ultimate Fighter: Heavyweights,” will fight for […]
UFC 106 Payouts
Courtesy of the Nevada State Athletic Commission: Forrest Griffin, $250,000 (including $150,000 win bonus) def. Tito Ortiz, $250,000 Josh Koscheck, $106,000 (including $53,000 win bonus) def. Anthony Johnson, $17,000 Amir Sadollah, $30,000 (including $15,000 win bonus) def. Phil Baroni, $25,000 Antonio Rogerio Nogueira, $100,000 (including $30,000 win bonus) def. Luis Arthur Cane, $19,000 Paulo Thiago […]