Spike TV announced the ratings for its latest UFC programming piece: UFC 103 Prelims. Spike TV’s live telecast of the UFC 103 prelims on Saturday, September 19 (9:00-10:00pm ET/PT) delivered a robust 1.4 million viewers and was the #2 rated program in Men 18-34 in all of cable in the timeslot including out-delivering ESPN2’s coverage […]
Archives for September 2009
SpikeTV Announces “The Ultimate Fighter: The Aftermath”
Spike TV has announced a new piece of digital programming to accompany The Ultimate Fighter 10: Heavyweights called “The Ultimate Fighter: The Aftermath.” It looks to be a roundtable analysis show that will be available online every Monday. Former TUF winner Amir Sadollah will host the show and moderate a discussion between fans and the two […]
MMAPayout.com Interview with Cung Le
MMAPayout.com recently sat down with former Strikeforce Middleweight Champion Cung Le to discuss a variety of topics including vacating the Strikeforce title, MMA fighters transitioning to the entertainment field, and Le’s numerous side projects. KP: I guess we’ll start with the obvious question that I’m sure you’ve answered more than a few times now: why […]
XYIENCE Taps into Major East Coast Metro Areas with Multiple Distribution Deals
LAS VEGAS (September 21, 2009)– XYIENCE, the official energy drink of the Ultimate Fighting Championship (UFC), has knocked out another big win on the East Coast, giving Xenergy Xtreme’s four flavors—Cherry Rush, Lemon Blast, Citrus Slam and Apple Jak’d—major exposure through roughly 7,000 independent retailers in key metropolitan areas, including New York City and Philadelphia. […]
Strikeforce Signs Former NFLer Herschel Walker
Today, Strikeforce announced they have signed former NFLer Herschel Walker to a multi-fight contract. Press release and then analysis below: NEW YORK (September 21, 2009)–Former NFL and NCAA football superstar Herschel Walker will enter a new chapter in his career as a professional athlete when he makes his debut as a heavyweight in the world’s […]