MMA Fighting reports that Comcast and Fox have struck a deal which will allow Fuel TV on Xfinity cable. The deal improves the viewership audience by an estimated 22 million based on the number of Xfinity cable customers. Terms of the deal were not available but the deal means that a whole new audience of […]
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UFC 156: Payout Perspective
Welcome to another edition of Payout Perspective. This time we take a look at UFC 156 from the Mandalay Bay Events Center from Las Vegas, Nevada. Aldo sends Edgar to third straight loss Thud. The leg kicks of Jose Aldo last night were reminiscent of those he delivered to Urijah Faber at WEC 48 which […]
A look back at the PPV buy rates for UFC 156 fighters
As we head into the annual Super Bowl weekend PPV, MMA Payout takes a look at the previous PPV history of the main and co-main eventers. We start with the challenger to the Featherweight title, Frankie Edgar. For purposes of this discussion, we look at his PPV appearance since winning the Lightweight title in Abu […]
UFC on FX 7: 1,857,000 viewer average
MMA Fighting reports that UFC on FX 7 earned a record 1,857,000 million viewer average on Saturday night. Additionally, the prelims on Fuel TV received a record 255,000 viewer average. The 1.857 million average on FX was the highest average for a live MMA broadcast on the FX network. Via MMA Fighting: In the key […]
Fuel TV to become Fox Sports 2
The Sports Business Journal* reports that Fox is restructuring its channels as it plans to unveil two new sports networks later in 2013. In addition, FX will no longer carry sports programming. The news of a Fox Sports 1 was known for a while but it was not until Fox filed a trademark application for […]