Ad Week reports that all ad inventory for Saturday night’s UFC on Fox event has been sold. Media buyers indicate that a 30 second spot for Saturday night cost “north of $100,000. Via Ad Week: Media buyers say a 30-second spot in The UFC on Fox cost just north of $100,000. Among the marketers advertising are […]
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MMAterial Facts (10/28/11) : UFC Japan PPV, UFC on FOX Prelims, and Will Strikeforce Live?
Welcome to this edition of MMAterial Facts, where we feature articles from around the MMA community. *** This week’s MMAterial Facts: – UFC Japan Will Be PPV Event; Doubleheader Plans Abandoned (MMA Fighting) “The UFC’s long-awaited return to Japan on Feb. 26, 2012 will be a full pay-per-view level event, sources have confirmed to MMA […]
Spike TV to air Cain-JDS marathon opposite UFC on Fox 1
MMA Junkie reports that Spike TV will air a Junior dos Santos-Cain Velasquez marathon opposite UFC on Fox 1 on Saturday, November 12th. The counter-programming efforts by Spike is another sign of the unhappy ending between the network and the UFC. Via MMA Junkie: On Nov. 12, Spike TV will air a “UFC Unleashed” marathon […]
UFC on FOX Event Sells Out Ad Inventory for Network Debut
During today’s UFC on FOX press conference, FOX Sports President Eric Shanks announced that all ad inventory has been sold as of yesterday (9/19) for the November 19 event scheduled to take place at the Honda Center in Anaheim, California. The event sold out out it’s ad inventory just one month after announcing the event […]
FOX Promotes “UFC on FOX: Velasquez vs Dos Santos” During MLB Game
Last week, UFC and Fox officially announced their first “UFC on FOX” network event on 11/12. This weekend – just over two months before the day of the event – FOX began it’s promotional campaign during the Red Sox vs Rangers “MLB Game of the Week” on Saturday afternoon. The in-game promo occurred in the […]