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UFC

Spider an “ordinary guy” in latest commercial

March 31, 2012 by Jason Cruz Leave a Comment

UFC on Fox released a new commercial this week featuring Anderson SIlva. In the commercial, a dubbed Silva voice explains how he’s a regular guy despite doing superhuman things. Payout Perspective: The commercial is part of the “ordinary guys” strategy that Fox is using to promote the UFC. The commercial is similar to the Frankie […]

Filed Under: FOX, TV, UFC

China on the UFC schedule in 2012

March 30, 2012 by Jason Cruz Leave a Comment

MMA Weekly reports that the UFC will make it to China in 2012. Dana White indicated that the UFC is closing a deal with the Venetian Macau to hold the event. The UFC opened offices in Asia in August 2010 and the UFC would like to make inroads into China.  It had placed hopes with […]

Filed Under: UFC

UFC Facebook live streaming draws up to 140,000 viewers

March 29, 2012 by Jason Cruz 10 Comments

MMA Weekly reports that Facebook streams of UFC fights have received as many as 140,000 viewers on its web page.  This information comes from Dana White after the UFC 146 press conference this week. In speaking with the press, White offered up a number of viewers to its Facebook streams which have aired prior to […]

Filed Under: social media, TV, UFC

King Mo ousted by Zuffa

March 28, 2012 by Jason Cruz 7 Comments

Tuesday was a bad day for “King” Mo Lawal as he was suspended by the Nevada State Athletic Commission 9 months and fined $39,000 for using Performance Enhancing Drugs. To compound the suspension, Lawal took to twitter to vent which lead to Zuffa cutting Lawal. As you may recall, Lawal tested positive for PEDs after […]

Filed Under: Drug Testing, Featured, legal, NSAC, Public Relations, regulation, Twitter, UFC, Zuffa

Canadian Prime Minster gives counterpart GSP gloves

March 27, 2012 by Jason Cruz 1 Comment

Canadian Prime Minister Stephen Harper presented his Japanese counterpart with a signed pair of UFC Georges St. Pierre gloves during his weekend visit to Japan to discuss trade. Prime Minister Harper presented Prime Minister Minister Yoshihiko Noda with the gift as the two nations discussed trade and investment between the nations.   Payout Perspective: While […]

Filed Under: mainstream, Public Relations, UFC

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ICYMI #Zuffa files Reply Brief in its appeal in the Cirkunov lawsuit https://mmapayout.com/2026/09/07/zuffa-files-reply-brief-in-cirkunov-antitrust-lawsuit/

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Zuffa files Reply Brief in #Cirkunov #Antitrust Lawsuit #UFC #TKO #Zuffa https://mmapayout.com/2026/09/07/zuffa-files-reply-brief-in-cirkunov-antitrust-lawsuit/

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