John Ourand of the Sports Business Journal is reporting that Zuffa’s renewal agreement with sports television network, Versus, not only includes seven WEC events but two UFC events. The UFC is coming to Versus as part of a two-year renewal that the Comcast-owned network signed with the mixed martial arts association’s parent, Zuffa. Versus […]
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Versus Loses 9 Million Homes
John Ourand writes for the Sports Business Daily that Versus lost exposure to 9 million homes due to the end of free previews on several cable and satellite providers on December 1st. Versus’ distribution dropped by about 9 million homes December 1 when a free preview period with Dish Network, Time Warner Cable and Cox […]
Countdown to UFC 107 Ratings
Countdown to UFC 107 aired Tuesday night on Spike TV to an average audience of 618,000, which is the highest rated Countdown show since UFC 101 (805,000 viewers) in early August. It’s a good sign for the UFC, because the interest levels in Countdown ratings tend to have a ballpark correlation with the actual PPVs they’re […]
DVR & Online Viewership Up, TV Still Dominates
Bill Gorman of TVbytheNumbers sheds some light on the latest trends in video entertainment consumption: Here are the highlights of the most recent Nielsen A2/M2™ Three Screen Report: In 3Q09, the average American watched 31 hours of TV per week, with 31 minutes spent in playback mode with their DVR. In addition, each week […]
Fedor Aiding MMA in Russia
Dave Meltzer of the Wrestling Observer discusses the impact that Fedor’s last nationally televised fight has had on MMA in Russia: One thing that is legitimate, at least based on a television news report in Russia, is that after the fight aired on television (it was the first MMA fight in history to be broadcast […]