Strikeforce made it’s NCIS: Los Angeles debut on CBS Tuesday night, crossing-over into one of the networks most popular shows on Primetime. This cross-over was the latest promotional effort by CBS for their upcoming Strikeforce Nashville event taking place on April 17th. The footage for the promo below was the promo released during the airing […]
TV
Countdown to UFC 112: 322,000 Viewers
MMAPayout.com has learned that Spike’s Countdown to UFC 112 generated an average audience of 322, 000 viewers last night. The show did not benefit from any superb lead-in or time slot (showing at 11 PM PT), which could be an indication that overall interest for the PPV event is low. Moreover, Dana White and co. are […]
Exclusive: Latest Strikeforce Nashville 4/17 CBS Promos & Event Website (4/5/10) :
CBS and Strikeforce have released new promos for the Strikeforce Nashville event taking place on April 17th. The footage for this promo is the ad spot being aired during the NCAA March Madness tournament, introducing Dan Henderson, Jake Shields, Gilbert Melendez, Shinya Aoki, and Gegard Mousasi to the CBS audience. Strikeforce has released a ticket […]
Integrated Marketing: Building the Next UFC 100
UFC 100 remains the most successful event in UFC history. The show sold over 1.62 million buys in North America and did a live gate of $5.1 million in the middle of what many financial pundits described as the worst recession in twenty years. Impressive, indeed. However, since the Summer of 2009, the UFC hasn’t come […]
TUF 11 Debut: 1.5HH Rating
MMAPayout.com has learned that Wednesday’s debut episode of The Ultimate Fighter 11 earned a 1.5 HH rating with an average audience of 1.9 million viewers on Spike TV. The debut was the #2 rated program in the country amongst the M18-34 (2.1) and M18-49 (1.9). Payout Perspective: If you recall, the debut of TUF 10 […]