Sports Business Journal’s John Ourand reports that Miller Lite has signed on to be Bellator MMA’s official title sponsor for its 16 events this year. No financial details were reported. The deal will go across Spike TV platforms (we assume this means online including the Spike TV App) including on-air branded fight clock graphic and […]
Spike
Haymon buys time on Spike TV
MMA Fighting reports that Spike TV has added Al Haymon’s boxing organization to its Friday night lineup as the network will rebrand Friday nights as a combat sports night. The new deal which was announced at a press conference on Thursday is reported to be another time buy by Haymon’s group. Spike TV has Bellator […]
Bellator 132: 767,000 viewers
Bellator 132 drew an average viewership of 767,000 viewers according to Nielsen. The main event between Patricio “Pitbull” Freire and Daniel Straus drew 1.1 million viewers. The show peaked during the main event with 1.2 million viewers at 11:21 p.m. ET. It was the first show for Bellator MMA in 2015 and took place at […]
Bellator MMA programming Friday draws 654K average
MMA Payout has learned from Nielsen sources that Friday night’s Bellator MMA programming drew an average viewership of approximately 654,000 viewers. Bellator MMA Presents: “Top 20 Knockouts” at 9pm on Friday night drew an average of 713,000 viewers. “15 Fantastic Finishes” at 10pm drew an average of 594,000 viewers. Both served as year in reviews […]
The Wrestling Post 2014 year in review
2014 was supposed to be a big year for the WWE. With the launch of its network and its media rights fees up for grabs, the company stock skyrocketed on speculation that the company would become an instant revenue-generating machine. The stock went as high as $31.39 in March but fell to $10.85 just two […]