Recapping some of this week’s stories that we didn’t cover for one reason or another. Payout Perspective: There are two sides to every story and the latest on the DirecTV-Versus impasse indicates that it’s about more than just fees. DirecTV attempted to move Versus to another tier in its programming, which would have taken Versus off […]
Regional
Shine Fights Spotlight: Matt Lindland Says Ryan Healy Ready To Go
Matt Lindland Says The New “Law” Is To Follow Shine Fights By Rhett Butler As one of the pioneers of MMA, Matt “The Law” Lindland knows this business and when he speaks you should listen. So when he allows one of his prized pupils to be a part of the newest organization producing real world-class […]
SHINE Behind The Grind: MARKETING IS OUR MIDDLE NAME
Behind the Grind brings you into the world of Shine Fights making its debut with “Genesis” in Columbus, Ohio May 9th in the Celeste Center at the Ohio Expo Center. Issue # 2: MARKETING IS OUR MIDDLE NAME by Rhett Butler Guerrilla Warfare? You have to hit the streets and touch the people to continue […]
SHINE Behind The Grind: PROMOTION, PROMOTION, and PROMOTION!
Editor’s Note: MMAPayout will be taking a look at the process of bringing a new MMA promotion to market. Freelance writer Rhett Butler will be our guide in sharing the story of the birth of a fight company, Shine Fight Promotions. Shine Fights will debut with “Genesis” in Columbus, Ohio May 9th. Our series will […]
Gameness Makes Leap From Apparel to Fight Promotion
Gameness, the largest distributor of Jiu Jitsu Gi’s in North America took the next step in establishing itself as a company willing to take bold strides to cement its locale as a player in the business of Mixed Martial Art’s when it successfully promoted the inaugural Gameness Fighting Championships fight card December 11th at the […]