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UFC

UFC 115: Payout Perspective

June 14, 2010 by Kelsey Philpott 13 Comments

Welcome to another edition of Payout Perspective! This week we’ll be taking a look at the UFC’s debut in Vancouver, British Columbia with UFC 115: Liddell vs. Franklin. The sold out event at General Motors Place featured a light heavyweight bout between two UFC legends – Liddell and Franklin – in addition to a co-main […]

Filed Under: booking, Featured, marketing, Public Relations, TV, UFC

UFC and Social Media

June 10, 2010 by Kelsey Philpott 1 Comment

Greg Ferenstein over at Mashable.com has written a very interesting piece detailing how the UFC uses social media, in particular Twitter, to communicate directly with its fans. He covers everything from the UFC’s social media boot camp, to Dana White’s rather candid approach to tweeting, and the unquantifiable power of Twitter. Payout Perspective: Most people […]

Filed Under: media, new media, UFC

UFC 115: Judge and Referee Assignment

June 9, 2010 by Kelsey Philpott 8 Comments

Jordan Breen of Sherdog.com has an interesting piece up on the website that discloses the judging and officiating assignments for Saturday’s UFC PPV event in Vancouver, British Columbia. Herb Dean will referee Saturday’s night main event between former UFC light heavyweight champion Chuck Liddell and former UFC middleweight champion Rich Franklin in Vancouver, British Columbia, […]

Filed Under: regulation, UFC

St-Pierre, Koscheck Support Olympic Drug Testing

June 8, 2010 by Kelsey Philpott 3 Comments

John Morgan of MMAJunkie reports on desire of both Georges St-Pierre and Josh Koscheck to endure Olympic-style drug testing prior to their championship fight tentatively scheduled for December 11th. At Monday’s “The Ultimate Fighter 12” media day at the UFC Training Center in Las Vegas, opposing coaches Georges St-Pierre (20-2 MMA, 14-2 UFC) and Josh […]

Filed Under: Drug Testing, UFC

UFC Undisputed 2010: Payout Review

June 7, 2010 by Kelsey Philpott 6 Comments

Welcome to the Payout Review! This week we’ll be taking a look at the latest UFC video game made by developer THQ entitled UFC Undisputed 2010 and produced for the Xbox 360 and PS3 consoles. Before we begin, I want to disclose that THQ sent me a copy of the game for product review purposes. […]

Filed Under: marketing, UFC, video games

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