Welcome to another edition of Payout Perspective from the HSBC Arena in Rio di Janeiro Brazil. In the main event, Anderson Silva met Stephan Bonnar in a 3 round fight at 205 pounds. We describe the top three matches in Haiku (5-7-5). Silva defeats Bonnar Silva clowns in cage. Big knee to gut of Bonnar […]
UFC
UFC 153 numbers: gate, attendance and bonuses
MMA Junkie reports that attendance at the HSBC Arena in Rio di Jineiro, Brazil garnered 16,844 fans for a gate estimated between $2.5-$2.6 million. In addition, Jon Fitch, Erick Silva, Antonio Rodrigo Nogueira and Rony Jason earned bonuses for the night. Fitch and Silva won Fight of the Night with the rebirth of a new […]
After layoff, Fitch talks about financial impact
What to learn from the Jeremy Stephens situation
Does the UFC need a crisis communications department? Last Friday showed that the UFC has not learned from its mistakes when it comes to addressing an emergent situation. Friday night’s UFC on FX 5’s event was marred by Jeremy Stephens as he was arrested the morning of his fight on an outstanding warrant. Despite his […]
ESPN Poll shows MMA big in key demos
The Sports Business Journal and Figure Four Online examined the annual ESPN Poll which took a look at the popularity of Boxing, MMA and professional wrestling. The poll suggests that MMA is primed to take over the fight landscape. The conclusion is that the UFC is primed to take over boxing and it is buoyed […]