It was Justin Gaethje’s night. Not only did he defeat Ilia Topuria to win the UFC lightweight title, he earned two bonuses at the end of the night. Gaethje made the former champ quit on the stool after the fourth round of their five round fight. As a result, he earned a $425K Performance Bonus. […]
UFC
TKO sidles up with defense contractor
TKO announced a partnership with Anduril Industries. The company specializes in “allied military capabilities with advanced technology.” It will become an Official Partner of UFC Freedom 250 and an Official Partner of UFC 330 in Philadelphia. The press release from the UFC indicates that in addition to the UFC and WWE, it will work with […]
UFC partners with street brands for UFC 250 Freedom clothes
As it has done in the past with big events, the UFC is licensing its brand to street brands for special UFC 250 Freedom clothes. This time around it has partnered with Warren Lotas (see below), Anti Social Social Club, ID Supply Co. and Culture Kings. The partnership with the brands look to take advantage […]
Liberty Financial announced as Official Partner of UFC Freedom 250
During the UFC Press Conference held in front of the Lincoln Memorial on Friday night, the company announced that Liberty Financial would be an Official Partner of UFC Freedom 250. In addition, Liberty Financial added a $250,000 bonus pool for fighters for Sunday’s fights. The bonuses “pool” will be given to Performances of the Night. […]
Court denies request to halt UFC White House event
Judge Amit Meha of the U.S. District Court for the District of Columbia denied a request for an injunction to stop Sunday’s UFC White House event. Citing that the request came too late, the amount of time and money spent was immense and that the harms alleged were general, not specific. The lawsuit was brought […]