UFC 299 took place on Saturday night at the Kaseya Center in Miami. Every one of the finishes for the night received a bonus on a night the gate set a venue record. The gate was $14.14 million with 19,165 in attendance. It was the fourth highest grossing event in UFC history per Dana White […]
UFC
Bud Light presenting sponsor of UFC 299
The Sports Business Journal reports that Bud Light will be the presenting sponsor for UFC 299 on Saturday. Via SBJ article on the news: Additional assets Bud Light will get as presenting partner include increased integration into the ESPN broadcast and increased branding throughout the event like having its logo on press conference backdrops, weigh-in […]
19 Crimes joins UFC as domestic wine partner
The UFC has signed Australian wine brand 19 Crimes as the UFC’s first domestic wine sponsor. It will be the fifth spirits/alcoholic beverage sponsor for the company. Per Sports Business Journal, its a two-year deal in the “low-to-mid-seven figures.” The deal first started on Asian UFC events and has now expanded to the US. The […]
UFC extends Venum deal as apparel sponsor
The UFC has extended its deal with Venum as the company’s global outfitting partner through 2029. IMG, the UFC’s licensing agent, negotiated the deal with Venum according to the UFC.com web site. Via announcement on UFC.com: “VENUM has been an amazing partner these past few years and we are thrilled to continue our relationship with […]
UFC Fight Night 238 bonuses
UFC Fight Night 238 took place on Saturday afternoon at The Apex in Las Vegas, Nevada. The promotion gave out 4 bonuses to 3 fighters tonight as one fighter doubled up on bonuses. A flying knee by Vinicius Oliveira stopped Bernardo Sopaj in the third round. Oliveira’s KO will be in the running for the […]