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UPDATED: UFC Fight Night 109 draws 496,000 on Sunday

May 31, 2017 by Jason Cruz Leave a Comment

UFC Fight Night 109 drew 496,000 viewers on FS1 Sunday afternoon.  The Prelims, which preceded the main card on FS1 drew 353,000 viewers per ShowBuzz Daily. According to Nielsen, the main card peaked at 665,000 viewers between 3:30-3:45pm ET.  A replay of the card later that night drew 128,000 viewers.  It should be noted that […]

Filed Under: FS1, ratings, TV, UFC

Battle of the Network Stars returns to ABC with Rousey as a team captain

May 30, 2017 by Jason Cruz Leave a Comment

Vulture.com reports that Ronda Rousey will be one of the permanent captains for the revival of the Battle of the Network stars.  Retired NFL player with the Dallas Cowboys, DeMarcus Ware will serve as the other captain. The original show aired on ABC from 1976-1988 and pitted stars from each of the three big networks […]

Filed Under: mainstream, TV, UFC

3 UFC fighters on ESPN World Fame List

May 30, 2017 by Jason Cruz Leave a Comment

Anderson Silva, Conor McGregor and Ronda Rousey have landed on ESPN’s top 100 list of most famous sports stars.  The second-edition of the list is based on endorsements, social media and google search popularity. The UFC Lightweight champion comes in at number 25.  The article lists McGregor as having $4 million in endorsements.  This might […]

Filed Under: mainstream, UFC

UFC teams with Samsung to show content on VR device

May 30, 2017 by Jason Cruz Leave a Comment

Engadget reports that UFC fights have been added to a list of content for Samsung’s new VR Live Pass.  The X Games and Live nation were also a part of the announcement by Samsung on Tuesday. Selected events will be available via the Samsung VR app in early June.  Users with the Gear VR can […]

Filed Under: new media, UFC

Beats By Dre signs Conor McGregor

May 29, 2017 by Jason Cruz Leave a Comment

Beats By Dre has signed Conor McGregor to an endorsement deal.  McGregor joins the list of athletes that the headphone company is signing. You might recall that McGregor was one of several athletes that was featured in a Beats By Dre commercial in December.  His partnership with the company is now official. In addition to […]

Filed Under: mainstream, marketing, UFC

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