50 million. That is the number that the AP reports may watch the Floyd Mayweather Connor McGregor fight. Similar to the Manny Pacquiao-Floyd Mayweather fight, the fight at the T-Mobile Arena on Saturday is being hailed as a culture event. Former HBO exec in charge of PPV, Mark Taffet noted that it “crosses all demographics […]
UFC
Analytics tracking company, Heed, partners with UFC
The AP reports that the UFC has reached a partnership with Heed in a move toward advancements in technology. The company uses sensors that collect data on everything from fan and competitor emotion to real-time event tracking that could change how fights are scored. Heed has deals with Professional Bull Riders and Euroleague Basketball. According […]
Corona will be the main sponsor for The Money Fight
The Sports Business Journal reports Mexican beer maker Corona will be the main sponsor for Saturday night’s fight between Conro McGregor and Floyd Mayweather. Aside from Corona, Body Armor will have “prime placement” as it will be all over the ring on fight night. Terms of the Corona deal were not announced although it was […]
Jon Jones notified of potential USADA violation for failed test
Jon Jones was notified of a potential USADA violation stemming from an in-competition drug test occurring after the UFC 214 weigh-ins on July 28th. He now faces a four-year suspension from the UFC due to his second violation of the company’s anti-doping policy. UPDATED: Via ESPN’s Brett Okamoto. CONFIRMED with Dana White: Jon Jones failed […]
Junior dos Santos flagged by USADA, claims it was from contaminated product
Junior dos Santos was notified by USADA of a potential violation of the UFC anti-doping policy and he has been taken off UFC 215. JDS was to fight heavyweight up and comer Francis Ngannou. JDS denies taking PEDs and released a statement to MMA Junkie through his rep Ana Claudia Guedes. Junior tested positive for […]