UFC

UFC Fight Night 224 bonuses

July 23, 2023 by Jason Cruz Leave a Comment

UFC Fight Night 224 took place in London on Saturday and saw the headliner, Tom Aspinall come away with one of the fight night bonuses. Aspinall’s stoppage of Marcin Tybura earned the heavyweight a $50K Fight Night bonus. His win also propels him into the mix for an eventual shot at the heavyweight title in […]

UFC on ESPN 49 draws 995,000 viewer average

July 18, 2023 by Jason Cruz Leave a Comment

UFC on ESPN 49 averaged 995,000 viewers per Nielsen via SportsMediaWatch. The telecast drew a 0.54 rating in the 18-49 demo and was up from two weeks earlier. The UFC Fight Night Prelims drew 745,000 viewers and a 0.4 rating in the 18-49 demo. The event took place in the evening with a 7pm PT […]

UFC on ESPN 49 bonuses

July 16, 2023 by Jason Cruz Leave a Comment

UFC on ESPN 49 took place Saturday night at The Apex in Las Vegas. The UFC doled out 4 $50K bonuses for outstanding performances. The Fight of the Night went to Jack Della Maddalena and Bassil Hafez earned the Fight of the Night. JDM earned the win over Hafez who took the fight on just […]

UFC 290 Prelims draw combined 1.9M viewers on ESPN and ABC

July 12, 2023 by Jason Cruz Leave a Comment

The UFC 290 Prelims aired on ESPN and ABC this past Saturday and drew nearly 2 million viewers. According to the Sports Business Journal, it was the second most-viewed UFC event on linear TV during the Disney era. The UFC 290 Prelims on ESPN drew an average of 704,000 viewers and 0.4 in the 18-49 […]

O’Malley gets own ad campaign with Timex

July 10, 2023 by Jason Cruz Leave a Comment

SBJ reports that “Suga” Sean O’Malley is getting his own 30-second advertising spot to launch the “It’s Suga Time” campaign. Timex is an official sponsor of the UFC. The paid media ad buy is on TV, social media and digital media channels. The video pushes Timex’s new co-branded collection of watches, wearables and clocks. The […]