UFC on ESPN 54 drew 808,000 viewers on ESPN Saturday night per Spoiler TV. The telecast drew 0.29 in the A18-49 demo. The telecast was 12th overall in cable ratings. The telecast competed with both the men’s and women’s NCAA Tournament. The event featured Erin Blanchfield as she faced Manon Fiorot. It was the French […]
UFC
Silver Lake to purchase Endeavor, take it private
Due to concerns over its stock price, the parent of TKO Group Holdings, Endeavor, is looking to take the company private. Shares are down more than 36% since the company’s IPO in 2021. TKO Group Holdings will not be a part of the privatization and will remain publicly traded. Private equity company Silver Lake is […]
Dustin Poirier gets a Bud Light deal?
UFC on ESPN 53 draws 745K viewers
UFC on ESPN 53 drew 745,000 viewers on ESPN Saturday night per the web site SpoilerTV. It was 10th overall in cable ratings for the night. UFC on ESPN 53 drew 0.30 in the A18-49 demo. The telecast featured a women’s flyweight bout between former champ Rose Namajunas and Amanda Ribas. Namajunas won the fight […]
UFC adds Smith+Nephew to sponsorship stable
On Monday, the UFC announced that it had entered into a deal with Smith+Nephew as its first-ever Preferred Sports Medicine Technology Partner. “Through hard work, significant investment, and groundbreaking innovations like the UFC Performance Institute, UFC has become the industry leader in athlete health and safety in combat sports. We’re looking forward to advancing that […]