In depth analysis to follow, but the highlights from the latest report: COMPANY REMAINS EVENT DRIVEN – Revenue breakdown remains at 75/25 event (pay-per-view, gate) to non-event (television rights fees, sponsorships, etc), but the successful launch of the video game as well as recent improvement in the sponsorship portfolio has the potential to improve that […]
Zuffa
Zuffa Announces New $100M Term Loan
Las Vegas-based mixed martial arts sporting event promoter and producer Zuffa LLC announced a proposed $100 million incremental term loan due 2015. We are assigning our ‘BB-‘ issue rating and ‘4’ recovery rating to this loan, and revising our recovery rating on Zuffa’s existing credit facilities to ‘4’ from ‘3’. We are affirming the ‘BB-‘ […]
UFC Lobbying for Criminal Code Changes at Federal Level in Canada
The Canadian Press have divulged an interesting piece of news today, relaying that the UFC has hired former Ontario premier David Peterson to help lobby the Canadian government to amend Section 83 of the Canadian Criminal Code to include mixed martial arts as an acceptable, legal form of prizefighting. The UFC has turned to some […]
Dethrone to Sponsor UFC Fighters
MMAPayout.com has learned that MMA apparel maker, Dethrone, has been removed from the UFC’s banned list, and will be sponsoring UFC fighters Mike Swick and Josh Koscheck at UFC 103 and Cain Velasquez at UFC 104. Dethrone is also set to sponsor Zuffa fighters such as Jon Fitch and Jose Aldo in the future. With all the hype surrounding UFC 100 it […]
Exploring a Possible UFC-WEC Merger
The talk of a potential merger between the UFC and the WEC has increased dramatically over the last few weeks, thus MMAPayout has decided to explore the idea and potential consequences of such a deal. Since Zuffa bought the WEC in 2007, the idea has been to run the company as a completely separate entity to the […]