On Thursday January 13, 2011, the Ultimate Fighting Championship conducted a press conference at Madison Square Garden “to announce a plan to bring UFC to The World’s Most Famous Arena, as soon as the sport of mixed martial arts is approved in New York.” As you may recall from my earlier article, “A History Lesson (or […]
politics
UFC presses on with PR presence in NY
Dana White and the president of Madison Square Garden Sports will appear together at a press conference this Thursday to lobby for the legalization of MMA in New York. This week’s Sports Business Journal reports on another high profile attempt for the UFC to garner momentum for the right to fight in New York. In this instance, the press […]
Zuffa’s Piracy Fight– Winning The Battle, But Can It Win The War?
“The piracy of live sporting events is illegal; it kills jobs, and threatens the expansion of U.S.-based companies.” Lorenzo Fertitta, CEO of Zuffa, LLC, owner of the Ultimate Fighting Championship® (UFC®), prepared statement before the United States House of Representatives Committee on the Judiciary. In a statement before the House Judiciary Committee in December 2009, […]
Politics not usual: UFC campaigns for Reid in Nevada
When the mid-term elections are held Tuesday, the UFC will be an interested party when voters hit the polls. The UFC gave a helping hand to Senator Harry Reid of Nevada as he attempts to defeat challenger Sharron Angle. Reid, a notable UFC fan, has received received help from Dana White, Chuck Liddell, Frank Mir and […]
UFC overtakes WWE in PPV buys
Barron’s featured former WWE CEO/Senatorial Candidate Linda McMahon and the decline in finances of World Wrestling Entertainment. As McMahon’s political career heats up, the WWE business is cooling. The article points out that the past three years; WWE popularity has taken a nose dive whereas the UFC has taken over in PPV dominance. Revenues began to […]