Modelo is launching a new promotion around the UFC and this time Jon Anik will be a part of it. The contest involves some synergy with another one of the UFC’s sponsors, DraftKings. By entering free contests on DraftKings, fans will compete for a chance at two $10,000 cash prizes and a chance to win […]
DraftKings
PFL announces DraftKings as official sportsbook and DFS partner
The Professional Fighters League announced that DraftKings would be the official sportsbook and daily fantasy partner of the PFL per company press release. The deal is for multi-years that will make DraftKings the “Official Sportsbook and Daily Fantasy Partner of the PFL.” Notably, DraftKings was named the “Official Sportsbook and Daily Fantasy Partner” of the […]
UFC-DraftKings broker 5-year deal estimated at $350M annually
Sports Business Journal reports that the UFC has signed a 5-year deal with Draft Kings for $350 million per year although broken down there is $100M in cash for the rights fee and another $250 million in media/marketing obligations. The deal makes the Boston-based company the exclusive sportsbook and DFS sponsor in the U.S. and […]
PFL announces partnership with DraftKings
The Professional Fighters League announced a partnership with DraftKings starting with the 2019 PFL Playoffs Bracket Challenge. The press release indicates that MMA fans will have two opportunities to “earn up to $50,000.” The details on how to play from the press release: The 2019 PFL Playoffs Bracket Challenge is free and easy to play. […]
PFL and Draft Kings announce partnership
The Professional Fighters League is joining forces with Draft Kings to offer a fantasy sports component and eventually gaming according to a press release sent out on Friday. The announcement comes ahead of its first year of the promotion’s new format which will award $1 million to the winners of each of its weight divisions. […]