Dan Rafael reports that the Devin Haney-Vasily Lomachenko PPV fight on ESPN+ drew 150,000 buys. The number includes digital and linear purchases. Notably, Rafael reports that Haney had a guarantee of $4 million while Loma had a guarantee of $3 million. The fight had a price point of $59.99. The April 22nd fight between Gervonta […]
boxing
Top Rank Boxing draws 559K viewers
Top Rank Boxing drew 559,000 viewers on Saturday night on ESPN per Nielsen via ShowBuzz Daily. The telecast placed 10th overall in cable for the night. The telecast was the appetizer to the ESPN PPV event featuring Devin Haney and Vasily Lomachenko. The two hour telecast drew 0.14 in the 18-49 category, 0.11 F18-49, 0.17 […]
PFL-Ngannou sign historic deal
Francis Ngannou is a member of the Professional Fighters League. Ngannou signed an expansive “strategic partnership” with the organization that will see him star in the PFL PPV Super Fight Division in 2024, launch PFL Africa and become a part of the Global Athlete Advisory Board. Via PFL press release: John Nash of Bloody Elbow […]
Diaz-Paul ticket sales going well
The Sports Business Journal reports “brisk” sales for August’s fight between Nate Diaz and Jake Paul. Adam Stern reports that “more than 60 percent” of the tickets on sale have been purchased. Stern notes that “a significant portion of the lower parts of the arena already sold.” Much of the premium viewing seats on the […]
Celsius Essential Energy to sponsor Diaz-Paul
The first press conference between Jake Paul and Nate Diaz took place at the American Airlines Center in Dallas. It was announced that Celsius Essential Energy will be the lead sponsor for the fight. The sponsorship activation started on Tuesday with the energy drink all over the press conference table. No terms of the deal […]