Welcome to a special edition of Payout Perspective where we take a look at Floyd Mayweather’s latest fight since last May as he took on Robert “The Ghost” Guerrero at the MGM Grand in Las Vegas, Nevada. Mayweather fights technical masterpiece against Guerrero It wasn’t exciting but Mayweather showed that he still has it. While […]
boxing
Mayweather-Showtime set for first PPV together Saturday
The Sports Business Journal ran an article on Floyd Mayweather’s new promotional partner, Showtime, in lieu of his upcoming fight Saturday. The article addressed how CBS has boosted the promotion of his upcoming fight. The allure of expanding the reach through promotion of his fights on the CBS network may have enticed Mayweather to switch […]
Golden Boy partners with Brooklyn’s Barclays Center
HBO’s Donaire-Rigondeaux scores 1.1 million viewers
Kevin Iole of Yahoo! Sports reports that HBO’s showing of Nonito Donaire versus Guillermo Rigondeaux scored an average of 1.1 million viewers last Saturday night. ESPN’s Dan Rafael reports that Nonito Donaire’s purse was $1.32 million while Guillermo Rigondeaux made $750,000. The event took place at New York’s Radio City Music Hall in an interesting […]
Top Rank Boxing Looking to Capitalize on Content
The Sports Business Journal recently ran an in depth section focusing on the importance of content. One of its features included Top Rank Boxing and its strategy of producing its own feed for PPVs with the future hope that fans will turn to its web site as opposed to cable and satellite providers. When subscribers […]