The Sports Business Journal unveiled its Combat Sports Special Issue this past week which included several interesting tidbits about the changing landscape of boxing. One of the points it reported on was the importance of social media among combat sports athletes. MVPIndex compiles the reach, engagement and conversation among 90,000 athletes. This year, Conor McGregor […]
boxing
Wilder-Fury II date set for February 22nd
With his KO of Luis Ortiz this past Saturday, Deontay Wilder faces Tyson Fury in a much-anticipated rematch of their November 2018 fight which ended in a draw. The two will square off on Saturday night February 22nd at a yet-to-be determined location. The frontrunner for the event is in Las Vegas and at the […]
Floyd announces return, could it be with Zuffa Boxing?
Floyd Mayweather, Jr. announced on social media that he would be coming out of retirement. The announcement coincided with photos of himself and Dana White sitting courtside at a Los Angeles Clippers game. Perhaps the two just trolling the combat sports industry. Or, Floyd may be giving Zuffa Boxing a boost with lending his name […]
Report: Ad buyers frustrated with lack of data from UFC on ESPN+, DAZN programming
According to a report from Sports Business Journal’s John Ourand advertisers are growing weary of the unknown viewership numbers that are watching online content such as the UFC on ESPN+. The concern may lead to a demand from advertisers to provide solid numbers for specific program for direct-to-consumer platforms. At a National Association of Broadcasters […]
IBF rules that Pulev to get winner of Ruiz-Joshua
MMA Payout has learned that the IBF has ruled on the appeal of presumptive number one heavyweight contender Kubrat Pulev and determined that he will get the next shot at the title. But that will happen after Ruiz fights Anthony Joshua. Pulev filed an appeal to the IBF citing that he should be the one […]