The adjusted ratings of episode 2 of TUF 25 drew 514,000 viewers on Live +3 according to Nielsen. It reflects a 38% increase over its Live + SD rating of 372,000 viewers on FS1. Payout Perspective: Notably, the increase in DVR viewership is about the same with TUF 23 last spring (39% increase). TUF 24 […]
Bellator announces Ortiz and Henderson at NASCAR event
Bellator announced that the company’s MMA Fight Series will take place at the Charlotte Motor Speedway on May 20th and will feature Tito Ortiz and Dan Henderson signing autographs for fans. Henderson’s last fought in the UFC this past October as he lost to Michael Bisping in a bout for the middleweight title. Via Bellator […]
Joshua-Klitschko produce ratings for Showtime and HBO
The Anthony Joshua-Wladimir Klitschko fight on Saturday produced big ratings for both Showtime and HBO. The live event on Showtime drew 659,000 subscribers and 0.24 in the A18-49 demo per ShowBuzz Daily. The pre-event on Showtime drew 308,000 subscribers. The post-fight on Showtime drew 401,000 viewers. The replay main event on HBO drew 738,000 subscribers […]
Fertittas establish private equity firm
The Wall Street Journal reports that former UFC owners Lorenzo and Frank Fertitta have started a $500 million private equity fund, Fertitta Capital. The company aims to target consumer-facing companies in tech, media and entertainment. The Fertittas sold the UFC for near $4 Billion this past July and with its newfound liquidity it decided to […]
PVZ takes down controversial ad post
Paige VanZant is a Reebok-sponsored athlete and she is receiving some flack for a controversial post on social media. VanZant took down a video post on her twitter feed where she was promoting Reebok’s newest collection of clothing. It appears from the video (which has been since taken down) lifting up her shirt to reveal […]