BodyArmor will have a strong branding presence at UFC 220 as the “Official Sports Drink” of the UFC. The sponsorship agreement was announced late last year and had an initial rollout during UFC 217 in New York with Kobe Bryant in attendance at a media session during fight week. This will be the first time […]
How is ticket interest for UFC 220?
As UFC 220 nears at the TD Garden in Boston, tickets are still available for the event which features two title fights. According to Ticketmaster as of Thursday night, there were still seats available between $100 and $350. SeatGeek indicated that as of Thursday morning the get-in price on the secondary market was $136. The […]
Calvillo flagged by USADA for marijuana metabolites
USADA has flagged Cynthia Calvillo following an in-competition test taken in conjunction with her fight at UFC 219 last month. The test showed traces of marijuana metabolites exceeding the decision limit by USADA. Calvillo lost a split decision to Carla Esparza in a battle of strawweight contenders. It was her first loss of her professional […]
Monster Energy renews deal to be “Official Energy Drink” of the UFC
The UFC and Monster Energy have renewed their global partnership agreement according to a UFC press release. The renewal is a multi-year extension and continues it as the “Official Energy Drink” of the UFC. The “M” will remain in the center of the Octagon and entrance logo placement inside. According to the release, the brands […]
UFC Fight Night St. Louis draws 1.285 million viewers; prelims 1.079 million
UFC Fight Night St. Louis drew 1.285 million viewers on FS1 Sunday per Nielsen via ShowBuzz Daily. The prelims drew 1.079 million viewers on FS1. The event surpassed last year’s event which took place on the same Sunday of the MLK Holiday weekend in January. The event, which featured BJ Penn-Yair Rodriguez drew slightly over […]