UFC 298 PPV Prelims on ESPN drew 1.146 million viewers per Sports Media Watch. The telecast drew 601,000 viewers in the A18-49 demo. The telecast started 39 minutes late due to a college basketball overrun. The telecast featured what became the Fight of the Night as Amanda Lemos outlasted Mackenzie Dern in an action-packed fight. […]
WWE Smackdown (02.20) draws 2.555M viewers
WWE Friday Night Smackdown drew 2.555 million viewers on Fox per Wrestlenomics. The telecast was slightly down from last week despite an appearance by The Rock. The telecast drew 0.75 in the 18-49 demo which shows a modest increase over the past month although one might expect the rise due to Wrestlemania. Notably, the NBA […]
AEW Rampage (2.16) draws 300K
AEW Rampage on TNT drew 300K viewers per Wrestlenomics. The episode shows a drop of 34% from last week. AEW Rampage started earlier than usual due to NBA All Star game programming. It appears that this really hurt viewership. It drew just 0.09 in the 18-49 demo. The telecast itself was not very good as […]
Corporate synergy on Monday Night Raw
The WWE held Monday Night Raw at the Honda Center in Anaheim, California two days after UFC 298 held its own event in the arena. On WWE’s telecast, Michael Chandler was handed a microphone and cut a promo on Conor McGregor. One-half of the coaches on the most recent The Ultimate Fighter called out the […]
Black Rifle Coffee Company is latest UFC sponsor
During fight week of UFC 298, the UFC and Black Rifle Coffee Company (BRCC) announced a multi-year marketing partnership. It is the latest sponsor for the UFC which has leaned right in finding sponsors. BRCC appeared on the Octagon mat for the first time at Saturday’s event in Anaheim, California. Per its press release, BRCC […]