Before we dive into 2011, we take a look back at buy rates for PPVs for the UFC. Dave Meltzer of The Wrestling Observer (subscription required) had an excellent analysis of the year in UFC PPVs. According to the Wrestling Observer, the UFC did an estimated 8,970,000 buys for its 15 shows during the year […]
Volkmann interview gets him on Jay Leno
A couple days ago, we reported on Jacob Volkmann’s comments critical of President Obama’s health care initiative after his fight at UFC 125. He was visited by the Secret Service as he said “someone should knock some sense” into the President. Volkmann’s interview had legs, as it appeared on The Tonight Show with Jay Leno…but […]
Pettis not waiting for UFC title shot
MMA Weeklyreports that Anthony “Showtime” Pettis will not wait for the winner of the Edgar/Maynard trilogy. Pettis’ manager stated that the last lightweight WEC champ will fight before his eventual title shot. Via MMA Weekly: “Anthony was obviously disappointed in not getting the title shot, but he also understands why Dana made that decision,” Roberts […]
Digital media company partners with GSP to make RUSHFIT
Vancouver-based Digital Shelf Space Partners has been granted the rights to Georges St. Pierre’s brand for use in the production of 6 workout DVDs featuring the welterweight champion. The digital media company is an independent producer and online distributor of home entertainment. The DVD workout series is being called RUSHFIT. The web site is offering a […]
PAG Capital Partners invests in MMA Warehouse
Internet retailer MMA Warehouse received a major financial boost when PAG Capital Partners made a major equity investment in the online apparel company Thursday. Via PAG Capital Partners press release (h/t Robert Joyner on twitter): MMA Warehouse, LLC is a leading internet retailer specializing in selling a wide selection of mixed martial arts gear, apparel and accessories. […]