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Jason Cruz

Jones sports new Form wear at weigh-ins

February 4, 2011 by Jason Cruz Leave a Comment

At the weigh-ins last night, Jon “Bones” Jones sported a hoodie from what appears to be his new line of signature clothing. H/T: Cagewriter Payout Perspective: If the signature line, is code for expensive, the hooded sweatshirt is in the line. At $87.99, you’d have to be a big fan, or really cold to purchase […]

Filed Under: Form Athletics, UFC

UFC offers new viewing experience on UFC.tv

February 4, 2011 by Jason Cruz 4 Comments

 The UFC announced that UFC.tv will offer a new viewing experience featuring live statistics, multiple camera views and audio feeds. In partnership with NeuLion, Inc., the UFC aims to provide fans with a more interactive perspective of its fights. In hopes that fans will like it, the UFC is offering the exciting first round of Edgar-Maynard […]

Filed Under: new media, UFC

Xyience and UFC offers Ultimate Access contest for UFC 129

February 3, 2011 by Jason Cruz 2 Comments

Xyience, the official energy drink of the UFC and the UFC have teamed up for a contest where fans will have the “Ultimate Access” for UFC 129.  The winner will receive round-trip airfare, hotel accommodations, access to the Fan Expo, tickets to UFC 129 and the opportunity to attend a UFC 129 after party. In […]

Filed Under: UFC, xyience

UFC thanks Feds for icing PPV pirates

February 3, 2011 by Jason Cruz 8 Comments

The US Attorney of New York and the US Immigration Customs Enforcement (“ICE”) received a big thanks from the UFC in a press release on Wednesday as the agencies shut down 10 websites that allegedly live streamed sporting events and PPVs. Political news web site POLITICO reported the enforcement actions but did not mention the […]

Filed Under: mainstream, media, pay-per-view, UFC

Jones signs signature deal with K-Swiss, FORM

February 2, 2011 by Jason Cruz 7 Comments

K-Swiss announced a multi-year endorsement deal with UFC light heavyweight contender Jon “Bones” Jones for K-Swiss and FORM Athletics. Jones’ deal includes collaborating with K-Swiss on a signature shoe. According to Jones’ agent, Malki Kawa, he is the first MMA star to have his own shoe. Via K-Swiss press release: The Jones deal with K·Swiss will […]

Filed Under: marketing, sponsorships, UFC

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Sir Chris of BC 🇨🇦🇺🇸 @Chrisxy24

In 1994, UFC 4 delivered a stunning upset when Keith Hackney, weighing 200 pounds, defeated the enormous Emmanuel Yarbrough, who towered at 6'8" and weighed a staggering 600 pounds. Hackney couldn't continue because he broke the bones in his hand punching a 600 psi dude. These

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Russell Wilson backing up Geno Smith on the team that drafted Sam Darnold would be cinema

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