Dwayne “The Rock” Johnson’s triumphant return to Monday Night Raw to announce that he will host Wrestlemania XXVII was fueled by Johnson’s Facebook page. In fact, a recent article on social media blog Mashable spoke with WWE’s digital team to discuss its social media strategy. The WWE identified 4 parts to its strategy. Learn from […]
Jones’ agent merges with another sports agency
Jon Jones’ agent, Malki Kawa, has joined forces with a sports management agency to form Authentic Sports Management. The agency will have offices in New York, Los Angeles and South Florida. Via Authentic Sports Management press release: Entrepreneur and business owner Glenn Robinson and entertainment manager Jon Rubinstein announce the establishment of Authentic Sports Management (ASM) […]
“Strikeforce: Fedor v. Silva” attendance: 11,287
MMA Junkie confirmed with a Strikeforce official that it estimated 11,287 fans attended Saturday’s event at the IZOD Center in New Jersey. If confirmed through the New Jersey State Athletic Control Board, it will be the promotion’s second highest attended show in the past 18 events. The attendance is a solid number for its debut in New […]
UFC 129 sells out, sets records
The UFC announced that UFC 129: St. Pierre vs. Shields at Rogers Centre in Toronto sold out in mere minutes. Via UFC press release: UFC® 129: ST-PIERRE vs. SHIELDS, which is presented by TapouT®, is the first major mixed martial arts event to ever be held in Ontario. The event doubles the largest gate and […]
White predicts UFC.tv is future of PPV
MMA Junkie reports that UFC head Dana White predicts that the new UFC.tv technology launched with UFC 126 is the future of UFC events. Dana White told MMA Junkie: “I’ve been saying it for 10 years. Everything is going Internet. I believe that everybody is going to be watching TV and be on the Internet.” While the […]