MMA Junkie reports that this past Saturday’s Strikeforce event on Showtime peaked at 806,000 viewers. The event average on Saturday grabbed 528,000 viewers. It was the fourth highest rated Strikeforce show on Showtime: “Strikeforce: Silva vs. Fedor” (February 2011): 741,000 viewers “Strikeforce: Carano vs. Cyborg” (August 2009): 576,000 “Strikeforce: Diaz vs. Cyborg” (January 2011): 561,000 […]
UFC Primetime: GSP vs. Shields to air Wednesday
UFC Primetime will return to Spike TV to air a three-part series featuring GSP vs. Jake Shields leading up to UFC 129. The series begins this Wednesday. Via UFC press release: UFC Primetime, produced by the Ultimate Fighting Championship® (UFC®), is a look into the lives and preparation of St-Pierre, arguably the world’s best pound-for-pound […]
Is the future UFC vs. Strikeforce?
After last night’s Strikeforce event, it is evident that the future of the company will include the UFC. The event on Showtime actively promoted the UFC including the upcoming showdown at UFC 129 between GSP vs. Jake Shields. In post-fight interviews, Gus Johnson asked leading questions of Gilbert Melendez and Nick Diaz about whether fights […]
WWE announces new name, business strategy
World Wrestling Entertainment announced that it is changing its name to WWE in a rebranding effort that includes a new business strategy. The purpose of the change is to “better reflect the company’s global entertainment offerings.” Via WWE.com: Two key components to WWE’s brand expansion will be the active pursuit to acquire entertainment content companies […]
MMA journalists shut out of Strikeforce event
The media for tonight’s Strikeforce event will have a few less covering it as Zuffa has denied access to several media members for tonight’s fights. Media members were required to fill out an application to receive media access for the Strikeforce event. The application included a set of Professional Journalism Policies. Notably, Loretta Hunt of CBS […]