As many MMA fans watched Vitor Belfort battle Dan Henderson once again Saturday night, his dealings with the press leading up to UFC Fight Night 77 have been interesting to say the least. Belfort’s attempt to manage the media is just one of three interesting shots at controlling media perceptions. Deadspin and Bloody Elbow released […]
Spike TV to air “Breakfast with Fedor” on New Year’s Eve Day
Bellator MMA announced a New Year’s Eve TV event featuring Fedor Emelianenko. The 3 hour program will air on SpikeTV December 31st at 10am ET/PT. Spike will begin its coverage of the Rizin World Fighting Grand-Prix with Fedor fighting an unnamed opponent in the main event. In addition, King Mo Lawal will fight in an […]
Rousey signs on with Monster Energy Drink
Ronda Rousey has signed an endorsement deal with Monster Energy Drink. The news comes ahead of her fight next week against Holly Holm. Notably, Rousey sported a Monster logo on her official Reebok kit at UFC 190. Financial terms of the deal were not disclosed. In addition to Rousey, Donald Cerrone, Conor McGregor and Daniel […]
TUF 22 Episode 7 draws lowest rating of season
TUF 22 drew an average viewership of just 379,000 on FS1 Wednesday night per Sports TV Ratings. It’s the lowest live viewership of the season. TUF 22 just came back from a week’s hiatus due to the World Series. The NBA on ESPN featuring New York and Cleveland in game 1 drew 2.296 million viewers […]