Bellator MMA announced a New Year’s Eve TV event featuring Fedor Emelianenko. The 3 hour program will air on SpikeTV December 31st at 10am ET/PT. Spike will begin its coverage of the Rizin World Fighting Grand-Prix with Fedor fighting an unnamed opponent in the main event. In addition, King Mo Lawal will fight in an […]
Rousey signs on with Monster Energy Drink
Ronda Rousey has signed an endorsement deal with Monster Energy Drink. The news comes ahead of her fight next week against Holly Holm. Notably, Rousey sported a Monster logo on her official Reebok kit at UFC 190. Financial terms of the deal were not disclosed. In addition to Rousey, Donald Cerrone, Conor McGregor and Daniel […]
TUF 22 Episode 7 draws lowest rating of season
TUF 22 drew an average viewership of just 379,000 on FS1 Wednesday night per Sports TV Ratings. It’s the lowest live viewership of the season. TUF 22 just came back from a week’s hiatus due to the World Series. The NBA on ESPN featuring New York and Cleveland in game 1 drew 2.296 million viewers […]
GLORY Kickboxing signs TV deal with ESPN
Jon Jones signs sponsor deal with GAT
Jon Jones has signed a new sponsorship deal with GAT, a sports nutrition products company. It is the first sponsorship deal since Jones was reinstated by the UFC. Jones will become the first MMA fighter to be sponsored by the company which caters to bodybuilders and fitness enthusiasts. You may recall that Jones lost all […]