The UFC announced on Tuesday that CBS will a part of UFC 326 on linear television March 7th. It will be the debut of the UFC on CBS since the start of their deal.
The entire card will simulcast on Paramount+ with a portion airing in the 8-10pm window on CBS. The main event featuring Max Holloway and Charles Oliveira will stream on Paramount+
The first hour of the UFC 326 main card and the final hour of the prelims is projected to be on CBS.
The last time the network aired MMA was in the Strikeforce era. The timing for UFC on CBS is as a promotion for March Madness with the tournament starting March 19th. The UFC will likely be matched up against NBA regular season games on ABC and college basketball. It will be the first time in months that we will be able to see television ratings for the UFC and it might be telling since it will be in primetime (despite the simulcast on Paramount+) Saturday night.
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