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UFC and Meta team up for LFA experiment

October 13, 2022 by Jason Cruz Leave a Comment

Maybe there was more than just Mark Zuckerberg wanting a closed-door audience to watch fights as the UFC and Meta are teaming up for a virtual reality presentation of MMA fights. 

This Friday an LFA event on UFC’s Fight Pass will air in virtual reality on the new Meta Horizon Worlds app.  Those with an Oculus (MetaQuest 2) headset can watch this new experience.  The experiment could lead to a bigger role of viewing MMA in virtual reality.  The virtual reality will be shot with a 180-degree panoramic camera.

People with the headset can also speak with another as if they were at the event. According to the article in the Sports Business Journal, if the experiment is successful, the two parties could expand the VR presentation to UFC fights. 

Payout Perspective:

Obviously the biggest hurdle in this viewing experience is the price for the headset which hovers around $400.  Endeavor CEO Ari Emanuel has been bullish on entering the metaverse and this foray with one of the corporation’s biggest assets could loom large to a bigger relationship with the makers of Facebook.

Filed Under: Technology, UFC

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