UFC on ESPN 10 scored the top rating on cable Saturday night with 908,000 viewers per Nielsen via ShowBuzz Daily. It was first in the key demos of adults 18-49. males 18-49, adults 18-34, males 12-34 and adults 25-54.
UFC on ESPN 10 featured a main event of Jessica Eye and Cynthia Calvillo with Calvillo taking the unanimous decision victory.
UFC on ESPN 10 drew 0.33 in the adult 18-49 demo, 0.44 in the male 18-49 category, 0.21 in A18-34, 0.21 in M12-34, 0.42 and 0.42 in the A25-54 category.
The prelims which preceded the main card drew 551,000 viewers with a 0.16 household rating.
Payout Perspective:
Big ratings for the UFC for a card that did not have any true headliners on it. Still, the UFC came through with above average ratings in its key target demos which speaks to the strength of its brand.
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