Due to weather conditions in Kansas City, Missouri the NFL has decided to push the divisional playoff game between Kansas City and Pittsburgh to a 5:20 p.m. PT kickoff rather than a 1:05 pm PT start. The delay will come at the cost of UFC as its event in Phoenix airs at the same time.
UFC Fight Night: Rodriguez vs. Penn takes place from Phoenix, Arizona at 7pm PT. Of course, most sports viewers will be watching the Steelers-Chiefs game.
The UFC Prelims will air on FS1 prior to the main card.
Payout Perspective:
The UFC had hoped that they would capitalize on NFL Football this weekend but not with a game occurring during its main card. Now, you might see a decrease in viewership due to the competing game unless there is an extreme blowout.
Is this a pre warning on low ratings? Hahahaha…
Still will double showtime boxing ratings
Probably cut UFC ratings in half.
Probably hoping for 1.5-2 mill average, now probably lucky if they did 700k.
NFL game got like 40 million viewers.